New York-based artist KAWS unveils his largest sculptural work to date; a monumental 92-ft inflatable floating version of his iconic ‘Companion’ on Seoul’s Seokchon Lake titled KAWS: HOLIDAY. Created in partnership with local studio All Rights Reserved and the LOTTE group, the public art installation is accompanied by a capsule collection of products with and a branded lounging area facing the lake and sculpture in theme with the concept of holiday. 

Located in the Korea capital, Seokchon Lake sits at a vast 217,850 m²  in Seoul’s Songpa district, which in 2014 had earlier hosted another giant inflatable artwork; Rubber Duck by artist Florentijn Hofman.

Held for the duration of one month, KAWS: HOLIDAY public art sculpture will be on view until August 19. KAWS (Brian Donnelly) explained his interest in creating public art to CNN; “It’s about creating a dialogue with the viewer, and putting work out there they weren’t expecting to interact with that day.”